Radio ITVT: "AVOD, OTT and Incremental Audiences" at TVOT SF 2019

Radio ITVT: "AVOD, OTT and Incremental Audiences" at TVOT SF 2019

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ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "AVOD, OTT and Incremental Audiences."

The session was described in the show brochure as follows:

"With linear views on the decline, OTT, VOD and social-video advertising are offering advertisers better targeting, more prominent exposures and a less distracted audience. But the fragmented inventory, technical infrastructures, measurement issues and threats of fraud pose real problems for programmers, ... Más informaciones

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